The Dad Network UK launches an online video charity campaign in aid of UNICEF UK

A UK-based parenting network for dads is launching a fantastic charity video campaign to raise money for UNICEF UK. #DOTHEDADDANCE is a campaign aiming to unite dads around the world in having fun as dads whilst raising money for less privileged children.

View the promo video here (Password: al)

The campaign is simple. Dads film themselves dancing to their favourite song, with or without their children. They upload it to social media using the hashtag #DOTHEDADDANCE and then tag / nominate some of their dad friends to do the same. After this, they donate £2 to UNICEF UK via a unique text code.

Al Ferguson, founder of The Dad Network UK said; “I hope that this campaign captures the attention of dads who want to stand up and be counted. I want dads to have fun and I want this to raise a lot of money for a great charity”

The Dad Network is calling out to all dads linked in with social media to take part in the campaign in order to get a great response and valuable contribution to the lives of hundreds of children.

For more information on the campaign, visit: